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About us
Holborn Assets is a leading international financial services company specialising in independent financial advice tailored to the expatriate market.
Get financial adviceAbout Holborn
Holborn Assets is a leading financial service provider in South Africa.
With offices across South Africa, we offer a comprehensive suite of services and independent advice to support clients and businesses on their financial journey.
Our approach sets us apart from the competition; we are not sales-driven. Our mission is to ensure you get quality, independent advice and a bespoke service that puts your needs and goals above all else.
Working with Holborn South Africa means you have access to a global company.
We are part of the wider Holborn Assets Group, a leading, award-winning global financial advisory company established in 1998 in the United Arab Emirates (UAE).
Holborn was built on a simple concept — always putting the client first. Our passion is helping people put the right money, in the right place, at the right time.
That passion has led to us becoming the financial services company of choice in the expatriate market and what has underpinned our growth.
Holborn Assets started life as a small, independent financial advisory company in Dubai. Today, we serve a global client base across 18 offices in 13 countries. Our international offices support over 20,000 clients and manage over $2 billion of assets.
As a company, we hold ourselves to the highest standards and pride ourselves on being one of the most regulated financial service providers. This means adopting the highest regulatory standards in every country we operate in, including South Africa, Europe, and Asia. So, with Holborn, you can be sure your money is in safe hands.
As Holborn has evolved over the years, our core values remain unchanged: integrity and respect for all. These values are not just words on a page. They are the guiding principles that shape every aspect of our business, ensuring that you can always trust in our commitment to you.
Start building a more secure financial future today with Holborn Assets.
We're multi-award-winning financial experts
We've won several awards celebrating our excellent customer service and are highly rated on Trustpilot, so you have peace of mind that your assets are safe with us.